Written by Christopher Denney, MPA, MST, CPA, CGMA, CVA, ABV
Intangible assets often account for a substantial portion of a company’s value. For example, on February 21, 2014 the market capitalization of Google was $404.64 billion, yet its net tangible assets were only $__ billion. Companies spend substantial sums to develop proprietary intangible assets, and have an increased need to protect the value of these assets.